CEER NEWS

CEER Celebrates WAA’ID Program Graduates

Championing the Future of Saudi Automotive Talent

Riyadh, Saudi Arabia  •  July 13, 2026

Investing in Saudi Arabia’s Next Generation of Automotive Engineers

CEER has celebrated the graduation of its Saudi engineers from the WAA’ID Program, marking a major step in the development of Saudi talent for the Kingdom’s growing automotive and electric vehicle sector.

Total Graduates
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CEER Graduates
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Months of Academic & Practical Training
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A Milestone for Saudi Automotive Talent

CEER, Saudi Arabia’s first automotive company and homegrown electric vehicle brand, celebrated the graduation of its Saudi engineers from the WAA’ID Program under the Custodian of the Two Holy Mosques Scholarship Program.

The ceremony was hosted at the Ministry of Industry and Mineral Resources in Riyadh, bringing together senior government officials, participating organizations, and industry leaders committed to developing the Kingdom’s future workforce.

The event was attended by His Royal Highness Prince Abdulaziz bin Salman Al Saud, Minister of Industry and Mineral Resources, and His Excellency Yousef Al-Benyan, Minister of Education.

CEER Graduates Represent the Majority of the Cohort

The ceremony recognized 69 graduates from the WAA’ID Program, with CEER representing the largest group through 40 Saudi graduates.

Their graduation marks the transition from academic and practical preparation into permanent engineering and technical positions within CEER.

All 40 CEER graduates have now moved into permanent engineering and technical roles within the company.

Supporting Industrial Innovation in Saudi Arabia

The ceremony highlighted the Ministry of Industry and Mineral Resources’ role in creating an environment that encourages industrial innovation, advanced manufacturing, and investment in Saudi talent.

CEER was also honored as a national partner for delivering high-impact development programs that prepare Saudi professionals for careers in emerging industrial and technology-driven sectors.

Industrial Development

Preparing talent for high-value manufacturing and engineering roles.

Saudi Talent Empowerment

Building technical capability through structured education and workplace training.

Advanced Automotive Skills

Supporting the next generation of mobility, EV, and manufacturing specialists.

CEER Signs Cooperation Agreement with JVIS

The agreement strengthens joint efforts to attract, develop, and empower Saudi talent while supporting local content and the growth of the Kingdom’s automotive industry.

Strategic Partnership

These bright engineers represent the future workforce that will lead Saudi Arabia’s automotive sector for decades to come.

Jim DeLuca

CEO of CEER

Inside the WAA’ID Development Journey

01 — Academic Preparation

Six months at Kettering University in Michigan, USA.

02 — Industry Training

Six months with leading global Tier 1 automotive suppliers.

03 — Permanent Employment

Full-time engineering and technical roles at CEER.

Aligned with Saudi Vision 2030

The WAA’ID Program supports the Kingdom’s ambition to create a knowledge-based economy, expand advanced industries, and prepare Saudi professionals to lead future industrial transformation.

Local Talent

Industrial Growth

Electric Mobility

Knowledge Transfer

From Training to Full-Time Engineering Careers

The first CEER WAA’ID cohort has officially commenced full-time engineering and technical work within the company.

The graduates will contribute to the design, engineering, development, and manufacturing of electric vehicles in Saudi Arabia.

Permanent Roles at CEER

Participation in Vehicle Development

Global Automotive

Contribution to Saudi Manufacturing

About CEER

CEER is Saudi Arabia’s first automotive brand dedicated to producing electric vehicles within the Kingdom.

The company plans to design, engineer, manufacture, and sell sedans and sport utility vehicles for customers in Saudi Arabia and the wider region.

US$8 Billion

Projected GDP Contribution

US$21 Billion

Trade Balance Improvement

2034

Target Year

Tens of Thousands

Direct and Indirect Jobs

PIF   •   Foxconn   •   BMW

Building the Future of Mobility in Saudi Arabia

Through local manufacturing, global partnerships, and long-term investment in Saudi engineers, CEER is helping establish a new generation of automotive expertise in the Kingdom.